Visiona Fantasy Landscape Poster

Verner Panton

From the end of the Sixties to the mid-Seventies the chemical company Bayer rented a pleasure boat during every Cologne furniture fair and had it transformed into a temporary showroom by a well-known contemporary designer. The main aim was to promote various synthetics products in connection with home furnishings.
Verner Panton was commissioned no less than twice to design this exhibition, entitled 'Visiona'. The 1970 'Visona 2' exhibition showed the 'Fantasy Landscape' which was created in this environment. The resulting room installation consisting of vibrant colours and organic forms is one of the principal highlights of Panton's work. In terms of design history this installation is regarded as one of the major spatial designs of the second half of the twentieth century.

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